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What You Will Learn
  • Learn to create great video content
  • Understand video marketing landscape – consumer, platform, paid and non-paid advertising
  • Craft your own video marketing strategy
  • Youtube 101: edit, upload, manage, promote
  • How to setup Youtube campaign
  • How to manage and optimize Youtube campaigns
  • Video analytics basics
  • Setup and manage Facebook video campaigns
  • Understand how to integrate video marketing in overall marketing efforts
  • Learn about Youtube advertising

For more information on course and trainer, please click here.

Course Information At A Glance
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Application Period15 Jun to 13 Aug 2019​
Course Date13 Sep 2019
Class Time9am to 6pm. 1 day - Mon.
Ngee Ann Polytechnic
Assessment/ Award

In-class assessments.
A Certificate of Performance will be awarded to participants who achieve at least 75% attendance and pass all required assessment(s).

A Certificate of Participation will be awarded to participants who meet the 75% attendance requirement but did not pass all required assessment(s).
Course Fees

Full course fee: $331.70
Pending SSG Funding

Course fee is payable upon acceptance. It is inclusive of 7% GST and subject to review.

For more information on other subsidies, please click here.

SkillsFuture Credit Eligibility


You may also join our interest mailing list for updates on future runs.

Ngee Ann Polytechnic reserves the right to reschedule / cancel any programme, modify the fees and amend information without prior notice.

Entry Requirements

  • Applicants should have basic understanding of digital marketing.