Acquire knowledge on basic concepts and principles of the marketing of goods and services.
Short Course / 3 months
All about having better understanding and evaluation of the marketing system in which products and services are planned, priced, promoted and distributed. Participants will learn to appreciate the interaction of marketing variables and their impact on marketing decisions.
This course is one of the modules offered under the Diploma in Business Practice (Administration & Management).
Mr Kevin Chua, School of Business & Accountancy
Only for Singaporeans aged 50 yrs & above: $54.57
Singaporeans aged 50 years and above who wish to apply for the course at the special course fee will need to email a copy of the NRIC during course fee payment before the course commencement.
Course fee is payable upon acceptance. It is inclusive of 7% GST and subject to review.
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Ngee Ann Polytechnic reserves the right to reschedule / cancel any programme, modify the fees and amend information without prior notice.
This course is only for Singaporean Seniors (aged 50 years and above).
Knowledge and competency in English and stated domain area (Business & Accountancy).