A compelling narrative has the power to impact lives. Bring light to important topics, develop the big idea to effect change, and shape the way your community thinks, all with the skills you’ll pick up in the most established and well-loved media course in Singapore – the Diploma in Mass Communication (MCM).
With a comprehensive curriculum that includes digital content creation, journalism, integrated communications, advertising, public relations, radio, TV and social media, you’ll learn how to effectively use all media platforms and deepen your skills in a specific area at the same time.
A Strong Foundation in Media
During the first year, you will learn about the fundamentals of media writing, digital media, reporting and communications, and pick up skills on radio and video production. In your second year, you will be exposed to areas such as digital journalism and marketing, content marketing, market research and user experience design. You will develop your skills in top-notch purpose-built facilities that include TV and radio studios, and media labs.
Real-world Exposure
You will get many opportunities to gain real-world training in your final year. Besides building your portfolio, you will get to integrate your skills and knowledge through a capstone project where you will work with real clients. You may find yourself screening your documentary at an international film festival, reviewing restaurants and plays, interviewing or taking photographs of celebrities, producing programmes for national TV or radio, or pitching advertising and public relations campaigns to multinational companies.
Thanks to our strong industry links, you may also get to go on a local or an overseas internship with industry leaders such as Captive Media (China), DDB Worldwide, Dentsu Aegis Network, Mediacorp, Quantum Endorphine Digital (Cambodia), Singapore Press Holdings, TBWA, TheSmartLocal, UltraSuperNew (Japan) and many others. Want to have a taste of the gig economy? You can even train to be your own boss and learn how to run a media business, source for opportunities and use data analytics to drive business growth.
Join the League of our Illustrious Alumni
As the most established media school in Singapore, we have the biggest network of alumni, many of whom have become top honchos in media agencies, successful communication practitioners and well-known media personalities. Some of our illustrious alumni include:
– Phin Wong, Head of Content Marketing, SPH
– Dennis Chan, Night Editor, The Business Times
– Delicia Tan, Managing Director, Edelman Singapore
– Mary-Ann Russon, Freelance Broadcast Journalist, BBC News Online
– Hedirman Supian, Product Marketing Manager, Facebook
– Jean Danker, Radio DJ, Mediacorp
– Dawn Lee, Brand and Reputation Lead, Google Cloud, APAC
A number of our MCM graduates are also making their mark in the non-media sector, a great testament to the versatility of the course that has enabled them to pivot to other sectors. For example, Dr Samuel Wong founded and serves as Creative Director of The TENG Ensemble, which has popularised traditional Chinese music instruments for the millennial audience. Kenneth Chan practises law at Jones Day, while Dr Noel Hidalgo Tan has won international recognition for his discoveries as senior specialist in archaeology at the SEAMEO Regional Centre for Archaeology and Fine Arts based in Thailand.
Many MCM graduates have also won prestigious scholarships for further academic pursuits, including SPH scholar Aw Cheng Wei’s Chevening Scholarship in 2016 to read a Master’s degree at Oxford University and Jeremy Boo’s Weiser Emerging Democracies Fellowship to pursue a PhD at the University of Michigan in 2018.