From how to leverage on global digital trends to developing a strategic planning framework, you will learn how to use data analytics tools to help brands prevent, mitigate and resolve crisis arising from social media.
Part-Time/ 1 Year
Ngee Ann Polytechnic reserves the right to reschedule/ cancel any programme, modify the fees and amend information without prior notice.
Comprehend how brands can leverage on digital transformation to initiate brand development in a regional / global setting and how to be prepared for threats arising from social media.
Learn to develop a social media plan as part of an organisation’s corporate and / or marketing strategy. Use data analytics tools to make marketers more productive.
Applicants with any of the following qualifications are invited to apply for the course:
Recognised polytechnic Diploma or Degree in any discipline with at least one (1) year of relevant work experience.
Recognition of Prior Learning (RPL)
Applicants who do not meet the entry requirements may be considered for admission to the course based on evidence of at least 5 years of relevant working experience or supporting evidence of competency readiness. Suitable applicants who are shortlisted may have to go through an interview and/or entrance test. The Polytechnic reserves the right to shortlist and admit applicants.
For more information about Recognition of Prior Learning, please click here.