Marketing CommunicationNEW
If you are intrigued by Brands, Advertising, Public Relations and how you can harness both mass and targeted media to your organisation’s advantage, then look no further.
Backed by popular industry demand, the Diploma in Business Studies is launching the Marketing Communication final year option! You get to discover the interesting world of building brands and businesses through
advertising, public relations, sales promotion and other marketing communication tools.
Learn to differentiate new and old media and how these can be effectively integrated to market and brand products and services. Apply what you learn and unleash your creativity as you develop an integrated marketing plan for real products and services of our business partners. Cultivate the habit of critically thinking about creative work and media through media critique exercises.
Sounds like something you'll really like to do? Join us in the Diploma in Business Studies, where you can enjoy learning about business with a broad perspective, identify your ‘business’ interest and then select your specialisation later. Get More with your First Business Choice!
Click here for more information on Marketing Communication modules and the Diploma in Business Studies.
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Watch videos produced by NP students on the new Business Studies Options.
Check out the other new Business Studies Option : Psychology